Lender-ready market context, in minutes.

Answer the questions a lender will ask — demographics, demand, comps, absorption — and MarketScope assembles a clean, structured market analysis. Paste your CapStack share-link and your capital stack folds straight into the report.

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Describe project & marketLocation, type, size — then the demographics a lender always asks about.
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Add comps & risksNearby comparables with rents and occupancy, plus the risk factors you already know about.
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Get the analysisA structured, lender-ready market write-up — print it, share it, or fold in your CapStack run.
⭐ Pro — $19 one-time10 comparables (free holds 4) · full risk read with mitigation notes · printable market study
Harborview Lofts — a 96-unit multifamily example in New Bedford, MA: demographics, three comps, and the risk flags filled in. Edit anything; your numbers replace it the moment you type.
⚡ Already used our tools?Paste your CapStack link to autofill part of the report.

A structured framework with your data in a lender-familiar format — you supply and verify the numbers; MarketScope supplies the structure, math, and polish. Not an appraisal or feasibility study.

Read this: MarketScope organizes user-supplied data into a lender-familiar structure. It is not an appraisal, feasibility study, or investment advice — verify every figure against its source, and expect lenders to require third-party studies for large credits. Done-for-you deep-dive research: NESO market research, $600–$2,500.

Questions MarketScope answers

What sponsors and lenders ask when a market study lands on the desk.

What does a lender-ready market study include?
Trade-area definition, demographics and growth, demand derivation, a comparable set with rents or prices, absorption, and a stated conclusion about depth of demand. The distinguishing feature is not length — it is that an underwriter can rebuild every number from the inputs shown without calling you.
What is absorption and how is it calculated?
Absorption is the rate at which units or space are taken up by the market, usually expressed per month. It is derived from net new demand divided by competing supply coming online in the same window. Lenders use it to test whether your lease-up schedule is plausible, so an optimistic absorption figure undermines the whole model.
How many comparables does a market study need?
Enough to establish a range rather than a point — commonly six to ten genuinely competitive properties, chosen for overlap in tenant, price band and location rather than convenience. Two comps is an anecdote. MarketScope shows four of ten in the free tier with the cap stated, so nothing is hidden.
Do I need an appraisal or a market study?
They answer different questions. An appraisal states an opinion of value on a defined date and must be produced by a licensed appraiser, usually engaged by the lender. A market study tests whether demand exists for what you intend to build. Most construction deals need both, and the market study normally comes first.

MarketScope is free to run in your browser with no account, and it installs — see below to put it on your phone or desktop. Pro is a one-time $19 unlock that adds the printable exhibit, editing and depth — owned forever, not a subscription. Built by NESO, an advisory and tools practice for business and real estate. Questions: send them here.